5. Take advantage of inexpensive SEO tools
There are some great free or “free” SEO tools for small businesses on a budget. One of them is SEMrush, which is very popular. It performs a deep SEO audit of any website and perform competitive analysis, topic research and more.
Another option is to try GrowthBar for free. It’s great for keyword research and backlinks, learning domain authority, and understanding the value of traffic, with a user-friendly dashboard accessible from Search Results Pages (SERPs).
Finally, try Google PageSpeed Insights. This free tool checks the speed and user experience of any website with a simple score-based view. Use this option to identify slow pages and ways to increase your speed.
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